What is bulk mail in terms of sending letters and parcels?
It can be unclear to know exactly what the term ” bulk mail ” means.
This article clarifies the confusion and explains everything you need to know about the term.
It is much more cost-effective to send your mail in larger quantities than using stamps or franking your mail.
We explain more about this below…
What Is Bulk Mail?
Bulk mail is large volumes sent to different addresses, mainly for marketing purposes.
Mailing items may consist of letters, postcards, newsletters and other similar products.
It is generally used for marketing purposes where a business or organisation sends information about new promotional offers, product launches, sales or deals etc.
What are Bulk Mail Postage Rates?
Postage is the biggest area you can save money on when sending large volumes of mail.
You will benefit from bulk mail postage rates if you want to send large quantities of mail (volumes over 500).
Bulk mail postage rates are cheap postage rates.
Here at The Direct Mail Company, our UK bulk postage rates are available for standard letters, large letters, packets and parcels.
We also offer the cheapest international postage rates covering 90% of the world.
Please read 22 benefits of our bulk postage rates for more information.
Bulk Mail Postage Rates from The Direct Mail Company
Here at The Direct Mail Company, our bulk postage rates are guaranteed cheaper than stamps, franking and mail mark franking.
Due to the high volume of mail we send each year, we offer much lower postage costs than standard and franked bulk mail.
Just because we offer much lower postage rates for mass mailings doesn’t mean we compromise on quality.
We always ensure your mail is delivered on time, using Whistl, Citipost, UKMail and Royal Mail to deliver the final mile.
95% of our customers who contact us about our bulk mail postage rates find that it is more effective for us to complete the mail fulfilment process rather than franking their mail.
Does your business stamp or frank more than 500 pieces of mail a week?
We use our same-day courier, who will only collect your mail and bring it to our warehouse so we can then begin the next postage step. We have a minimum order of 500 and can offer better rates when you mail over 4,000. We prefer to add the label, but if you have already done this, please follow the steps below:
Bulk Postage. Bulk postage collections must adhere to the below specifications. Failure to do so could incur additional postage charges:
- Addresses must be machine-readable. This includes font type must be generic and not handwritten, italic or bold. 2. Postcodes must be uppercase. There are no exceptions. This includes all characters of the postcode. 3. Each address line must be on a separate line with the postcode, the final line in the address. 4. The address must not be infringed 5. We’re right to pass on charges when the client has declared the wrong mail specification. If you have any queries or are unsure if your mail is machine-readable, don’t hesitate to contact your account manager.
- Address labels should be applied straight with less than 5% skew.
- No blank lines between address lines.
- Other than the postcode (which must be upper case), all other address files must be titled cased.
- No serif fonts should be used; these are fonts that have small lines, strokes or tails. Arial, OCR, Calibri, Tahoma or Verdana are good.
- It is generally better to print the address directly to the envelope.
- Character spacing – there should be a fixed pitch of between 10 and 12 characters per inch (or between 10 and 12 point size), with clear vertical gaps of at least 0.25mm between the extremities of adjacent characters.
- Line spacing – allow uniform spacing between all lines of the address of at least.
- No punctuation is permitted, except for job titles
- Addresses MUST be left justified.
- The line spacing of the block of text must be a minimum of 1mm and no more than 4mm.
- There should be a white clear zone of 5mm all around the address.
- The mailpack must be able to pass an S test; card back or ridged envelopes cannot be machine processed.
Please contact us at 0808 2533 841 or email firstname.lastname@example.org to see how we can save you money on postage for your mass mail.