What is a mailshot, and how can sending one benefit your business?
A mailshot is often used by businesses to contact a large group of customers and prospects through the post.
This could be in the form of a letter, postcard or flyer, for example, to sell goods and services to recipients or to notify them of an upcoming event.
In this article, we highlight 10 benefits of sending a mailshot…
10 Benefits Of Sending A Mailshot
Mailshots have been used for many years as an effective way of easily reaching customers at an affordable price.
Here are The Direct Mail Company’s 10 benefits of sending a mailshot:
- Highly targeted
- Integrated marketing approach
- Easily monitor and track the success of a campaign
- Personalise your mailshot for the recipient
- Mailshot direct mail campaigns have a higher ROI
- Proven history of success
- Raise brand awareness
- Support another marketing effort
- Easy to create and execute a mailshot campaign
Why Choose To Send A Mailshot
With the new GDPR in place, mailshots are becoming increasingly popular for businesses, proving that direct mail is on the rise again with many businesses recognising the benefits of sending targeted direct mailshot campaigns.
Send Your Direct Mailshot With The Direct Mail Company
The Direct Mail Company is a professional mailing house based in Wakefield, West Yorkshire.
We provide a wide range of mail fulfilment services to a variety of small and large clients across the country. We have heavily invested in the latest printers and enclosing machines, whilst keeping in line with GDPR for secure mailings.
Many of our clients use us to save money on postage when sending their mailshot campaigns. As we send millions of mailings per year, we can then pass these postage savings onto you with our great bulk postage rates.
We use DSA providers and Royal Mail to deliver our clients mail shots ensuring they receive the best value for money without compromising on quality.
For more information on our mailshot campaigns, please call us on 0808 2535 413 or email firstname.lastname@example.org with your request.