What is a mailshot?
Mailshots are a great way to send personalised letters, postcards, Christmas cards, formal letters and many other prints to prospective customers.
They have been used for many years as effective direct marketing mediums for small and large companies.
Used for B2B and B2C, mailshots are highly effective due to their ability to be highly personalised to the recipient.
Here at The Direct Mail Company, we offer fast turnaround mailshots with a wide variety of printed materials.
The Direct Mail Company provides a wide range of mailshot marketing, and we are one of the highest-rated mailing houses in the UK.
If you are looking to send a mailshot: click here to get a quote now >
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This article tells you everything you need to know about sending a mailshot with a fulfilment house or if you would like to print and post them yourself.
So, what exactly is a mailshot?
A mailshot is a term used for a direct marketing communication method where businesses contact a large group of customers and prospects through the post.
The most common formats are letters and postcards to sell goods and services. Still, it can also be used for other purposes, such as an event notification or a political campaign.
Mailshots have been used as a direct marketing medium for many years as an effective way of easily reaching customers at an affordable price, usually sent by a mail house and direct mail company.
What are the benefits of sending a mailshot for your business?
Using a mailshot to write to your customers and prospects has been an effective way to promote your business for many years.
Here are the benefits of sending a mailshot:
- Highly targeted
- They can be personalised for each recipient
- Easy to monitor and track the success of a campaign
- Integrated marketing approach
- Easy to create and execute a direct mail campaign
- Direct mail campaigns have a higher ROI
- It supports other marketing efforts
- Cost-effective direct marketing
- Proven history of success
Mailshot companies in the UK
If you are looking for a mailshot company in the UK, you have found the leading provider. We offer the best quality print, the cheapest postage and excellent customer service to bring you a fully managed service that gets us 5-star rated.
Using our company for your next UK mailshot, you are looking for the best possible outcome for your mailing. If you are looking to send a mailshot, click here to get a quote now.
Mailshot templates and designs
If you are looking for a template for your mailshots, then we can help with that. Usually, our clients send us their data in excel and artwork in PDF. We then send digital proofs for you to check before we begin to print.
You can also find a range of templates online if you want something quicker. You can find templates for mailshots on Adobe Stock or Shutterstock.
Does Royal Mail offer Mailshot services?
No Royal Mail mailshot services are available as they offer final sortation and delivery services. There are no plans for Royal Mail to offer mail shots, and it is unlikely that they will do so in future. They do offer mass leaflet delivery services for sending unaddressed mailings.
Here at The Direct Mail Company we offer personalised and non-personalised mailings, so contact us here if you would like a free quotation.
Post office mail shots – Do they offer them?
In short, no, the Post Office does not offer any mailshot services. The only thing they can do is post and mail your mailshots, but you will have to print and enclose them at home if you wish to DIY them.
Sending A Mailshot With The Direct Mail Company
The Direct Mail Company is a professional mailing house based in Yorkshire.
We offer a wide range of mail fulfilment services to UK and International clients. Our main aim is to provide our clients with a fast turnaround, low cost and efficient mail fulfilment service.
Here at The Direct Mail Company, we offer great bulk postage rates, so you can save money on your next mailshot by taking advantage of our cheap postage rates.
We use leading delivery companies, including Whistl, UKMail, Citipost and Royal Mail, to deliver your direct mail campaigns on time.
If your business plans to send a mailshot, please contact us at 0808 2533 845 or email firstname.lastname@example.org to see how we can help your next direct mailing campaign.
Otherwise, please fill in your details below, and we will get back to you within 2 hours.