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Flyer Distribution Services UK

personalised direct mail
Trusted Flyer Distribution

Flyer Distribution Services UK Wide Delivery

Flyer distribution from the most trusted flyer delivery company in the UK

Leaflet Distribution to UK Homes & Businesses

Flyer distribution is one of the most common forms of direct marketing available for businesses who want high impact mass marketing, usually on a huge scale. Used by companies both large and small, Government bodies and councils, MP’s at election times and many other commercial uses.

It is important to choose the right flyer distribution company in the UK as both the printing and distribution of your direct mail marketing is expensive, so you need to know you can trust your flyer distribution company.

Here at The Direct Mail Company, we work with some of the largest brands in the world, delivering flyers and printed material on time and to the correct, specified coverage as agreed.


Who completes the flyer distribution?

We work with a range of flyer distributors around the UK that cover large areas in their agreed territory. We regulate, check and constantly monitor movements by GPS tracking on the vehicles so we can ensure transparency for your flyer distribution campaign.

Trusted by:
direct marketing

What is leaflet distribution?

Leaflet distribution is also known as flyer distribution, leaflet delivery, flyer delivery, door to door marketing or letterbox marketing. It is a direct marketing medium used to reach a large number of homes at a low cost. Many large and small businesses as well as Government bodies, use leaflet distribution regularly.

How we are changing the leaflet distribution industry

Many business owners and marketing agencies know that the leaflet delivery industry has had a bad name over the years. We are here to put an end to that.

Our primary business has forever been direct mail, mailshots, and bulk postage which is all addressed mail that is delivered by Royal Mail.

We used to get asked if we provided leaflet distribution services, and we did take on some jobs; however, we quickly realised that there were HUGE issues with the industry.

Where do we start?

Well, we have all heard the stories of ‘i think they were all just thrown in the bin’ or ‘did they even deliver all of my flyers’!

This, in short, is quite quickly worked out why by doing some simple maths.

Let’s take the average minimum wage from 18 to 25+, which works out to be £7.18 per hour.

It takes around 10 hours to drop 1,000 leaflets (1 day’s work)

That is £71.80 just for the staff’s wages IF they are paid minimum wage.

Then we have a few other costs:

  • Van / Transport costs
  • Fuel costs
  • Delivery costs to get the flyers to the local warehouse
  • Overheads of the business such as rent, utilities, office staff, corporation tax, accountants fees, etc

Then they need also to make some profit, right?

So without having to add up the costs of the 5 bullet points plus extra, it’s clear that even before any of those extra costs are taken into account, that the MINIMUM you should be paying just to pay the delivery staff legally is £71.80 per 1,000 leaflets, plus VAT.

It doesn’t even matter if they say we will get 10 staff doing a 10,000 drop in one day, they are all entitled to the same rate of pay as you would if 1 person did 10,000 over 10 days.

The above National Minimum Wage figures are solid facts and numbers; this is absolutely only demonstrated to show you that if you get offers for ‘cheap leaflet distribution’ then you’re most likely going to be not getting the full amount delivered, based on law, facts and figures.

Quite simply, this could be why many multinational corporations and Government bodies trust us.

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Benefits of leaflet and flyer door to door delivery

bulk postage rates

There is a wide range of reasons and benefits of using flyer distribution as outlined below:

  • You can target certain postcodes and areas (minimum 3,000)
  • Suits both small and large budgets
  • You do not need to have any data
  • It is not GDPR regulated as there is no customer data
  • We cover the whole of the UK
  • We print too and offer amazing prices
  • We offer unrivalled customer service

How much does leaflet distribution cost?

With us, our rates start at £87 per 1,000 leaflets plus VAT depending upon the size and weight of the printed material that you are looking to deliver through the UK’s letterboxes.

We use our trusted delivery staff and partners to deliver an honest and reliable service that’s trusted by thousands of businesses over the years we have been in operation. We like to provide peace of mind that your flyers or leaflets are printed and distributed to the surrounding areas that you choose on ordering.

Leaflet and printing services

Yes, we have some of the cheapest print and mail prices that you will find in the UK. What’s better, we don’t (and probably should!) put much margin on our print either which means that we can pass on the unbelievable prices that we get printed materials for.

Many previous clients have noted that we may be slightly higher in terms of price for the door drop distribution; however, with the savings on print, we were cheaper all round.

We can print up to several million quantities of the below:

  • Flyers & leaflets
  • Folded leaflets
  • Magazines
  • Brochures
  • Catalogues
  • Business cards
  • Presentation folders

Whilst we can print pretty much anything, we can also use our mailing house facility to enclose items into envelopes if required which can be plain or printed.


Design services for leaflets and flyers

We tend not to get involved with the design too much as we specialise in printing and delivery services so it would be recommended that you use a local designer who can design print material for your leaflet design which will be used for your leaflet distribution campaign.


Leaflet distribution with GPS tracking

We have and still do provide GPS tracking with some of our leaflet deliveries and door to door services however there are too many issues that we have come across over the years to keep this service in place as standard.

Due to the large number of leaflet distributors we have in the UK, we can’t provide them with special tracking devices, so we use Map My Run. This is an app by the Worldwide brand Under Armour and tracks by GPS.

The issues we face with that is the fact that it is on all day, so within 5 hours, it can drain a smartphone battery. Also, if the signal is poor, which is surpassingly the case in many places in the UK, we can’t accurately track.


Return on investment for leaflet letterbox marketing

The return on investment for flyer and leaflet letterbox marketing is said to be one of the best for any marketing channel, both digital and out of home marketing (OOH).

The return on investment is hard to understand as there are too many variables to take into account. For example, if you deliver 20,000 leaflets promoting a garden landscaping business in spring, then this will probably provide a better ROI than if you delivered 20,000 on 22nd December.

It does, however, if you get the right message to provide a fantastic return and much of this is due to the timing, message or offer and the look/design of the leaflet that’s put through the potential customer’s postbox.


Who uses leaflet distribution services?

Any business that is looking to promote their goods or services at large scale and low cost use this advertising method as well as councils and Government bodies. Sometimes we get the odd personal customer too who might want to find their lost pet!

Estate agents are known to use leaflet deliveries regularly as they try to onboard new home sellers and get people interested in new properties in their local area. Charities and non-profit organisations are also well known to use blanket door drops and mail fulfilment services alike.


How do I get a quote?

Before we answer that, remember there are hundreds of digital marketing sites, newspapers, magazines, Google paid search, social media and much more – however, there is only 1 letterbox.

To get a fast quotation, please fill in your information below and let us know the volume you are looking to deliver and also what you are delivering, e.g. A5 flyer, A4 brochure. If you would like a quote on the print (you really should consider seeing how cheap our print is!), then let us know the print spec and will get this quoted quickly for you too.

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