Increase Response Rates

Direct Mail Data Processing Services

Bespoke data processing services for direct mail

Ensure your data is the best it can be

Ensuring the data for your direct mail is the best it can be is crucial to the success of your campaign, yet it is often overlooked. But not at The Direct Mail Company. We understand how much you can save by cleansing your data and also filtering out poor data to maximise your ROI . This can be done in a number of ways…

Mail Sortation for Royal Mail and DSA Providers

We can sort your data in a range of ways so that it is compliant for Royal Mail or Downstream Access companies (DSA’s). For mailings over 4000 in volume it is essential to sort data to take advantage of lower postal costs.

MPS Cleansing

It is important when sending direct mail to ensure that you are compliant with the MPS, but don’t worry, we can make sure that the data for your mailing adheres to the Mailing Preference File.

 Gone Away Suppression

We can use our systems to cleanse your data of any addresses that are incomplete. Our records will also show if the intended recipient has moved on from an address since you initially added their details.

Salutation Building and URN Assigning

We can provide services to assign salutations to give your direct mail that finishing touch. Many recipients of direct mail are unhappy with mailings that have no salutation, additionally it adds even more personalisation if you can include salutations within your mailing. We can also arrange to complete URN assigning on your mailing, which is often used within direct mail campaigns as it makes it easier to map other namespaces into URN-space.